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Sunday, April 23, 2006

Wherein I Mock the Local Media

Meidacorp's ad for reporters:

MediaCorp News
REPORTER, ENGLISH NEWS

You will cover stories for our daily television news bulletins. You are expected to be an outgoing and dynamic individual with a flair for writing and a keen interest in news and current affairs.

You should have a good voice and a strong presence in front of the camera. In addition, you should possess a good University Degree with at least 5 years' relevant experience and be effectively bilingual in English and Mandarin. You must be prepared to work irregular hours and weekends.

Perhaps the sad lot of new reporters who parade on Singaporean news have flairs for writing and keen interests in news and current affairs, and I'll give some of them "good voice", but "strong presence in front of camera" is dubious, unless looking constipated and worried can be considered to be having a strong presence?

Then again I guess it's not too easy to have a "strong presence" when the story you're reporting is about how Mrs Lee from Ang Mo Kio has too many potted plants and risks the lives of her neighbours (!!!) with the threat of deadly dengue mosquitoes.

Yeah yeah, trolling ads now...

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